Are you looking for your venture counterpart?

Someone who thinks like a co-founder… but actually loves the bits that drain you?

Let's Connect

Hi, I’m Sara Osterholzer…

…and I work with founders who are brilliant at the big thinking but feel held back by the day-to-day weight of making it all actually work.

If you’re always the one with the ideas, the energy, the five-steps-ahead brain - chances are, you’re a Visionary. The person who can see the future in 4K but doesn’t always want to spend hours figuring out the details of how to get there.

My brain naturally sits on the other side of the table - the Integrator side. I love the parts you’d rather not hold: the shaping, the sequencing, and grounding. Turning the swirl into something the business can actually run with.

And here’s the part no one tells you early on: the businesses that really work have both. A Visionary and an Integrator. It’s not that you can’t do both roles - it’s that no one is brilliant at both. It’s wiring. Two different zones of genius. Both essential. Both powerful. Just… different.

So if things feel heavy, it’s not because you’re doing anything wrong. It’s likely because you’ve been carrying both roles, instead of leaning into the one you’re naturally built for.

If you naturally bring the “here’s where we’re going.” and I naturally bring the “here’s how we make it real.” Together, we give the business both halves of what it needs - without you contorting yourself into someone you were never meant to be.

A few ventures I’ve had the joy of building

  • Second Voice

  • The Good Business Club

  • Dad La Soul

  • Edit Sweet

  • Good Grief Gift Co

  • Views for Change

  • The Textile Review

  • Myosotis Film & Photography

  • Impactswell

  • peas & love

  • WRWR

  • do good PR

  • HumanSmart

  • MarinaTex

  • Sussex Sea Farm

  • Women Effect

You don’t need to work harder. You need the other half of the partnership.

You’ve been running on instinct and adrenaline - and it’s worked, mostly. But no one builds a sustainable business on instinct alone. Every Visionary hits this point: the moment where the ideas are bigger than the structure supporting them.

Nothing’s broken. You’re not behind. You just need the other side of the partnership - the Integrator lens that sees the pieces, the sequencing, the how.

Whether you want a partner beside you in the business or a short reset to get your direction straight again, these are the containers that help you move toward the business you’ve been imagining.

  • The closest thing to a co-founder - without giving away equity.

    I come into your business - thinking with you and rolling up my sleeves beside you, holding the operational and commercial threads. I don’t just help you shape the plan - I help execute it. Decisions, priorities, systems, team dynamics… all the unglamourous pieces that makes your vision real.

    You lead, imagine, and enrol - with someone who’s not just advising from the side lines, but equally invested in building the engine underneath so that the whole business can grow.

  • Access to an Operator’s mind - without needing one inside your business.

    I’m not in your team day-to-day. But you get my brain every week - the person who thinks in systems, sequencing, and commercial focus. Together we unpack what’s happening inside your business, sharpen decisions, and build plans you can take forward yourself. Soundboarding. Perspective. Clarity. The thinking you don’t naturally default to when you’re moving fast and reacting even faster.

    Your business starts to feel less chaotic and more intentional - because you’re leading with a different lens.

  • The reset that turns constant busyness into intentional progress - with a plan built to deliver real results in months, not ‘one day.’

    For six focused weeks, you get my brain on your business - cutting through the noise and turning the swirl of ideas into a direction that finally leads to the business you’ve been imagining.

    This isn’t about adding to your plate. It’s about stripping it back, choosing what actually moves the needle, and building a 6 - 12 month plan that feels energising and you can trust.

    You’ve been busy. You’ve been moving. But you’re not where you want to be. This sprint changes that.

    No ongoing commitment. Just clarity, a plan, and the relief of finally seeing how your goals become real.

When we work together, here’s what usually unlocks:

Your ideas finally become real, not just compelling.

Because someone is helping translate them into decisions, priorities, and next steps.

The business becomes easier to run - for you and the team.

Fewer fires, fewer bottlenecks, fewer “why am I the only one who can fix this?” moments.

You stop carrying the whole business in your head.

There’s someone else tracking the thread, holding context, and keeping things from slipping through.

The team feels the shift - and performs better.

Clearer direction. Fewer bottlenecks. Everyone knows what matters and what’s coming next.

Momentum becomes sustainable instead of sporadic.

No more wasting time on wrong things - you know exactly which ideas matter and which are just noise.

You get to stay in your zone of genius - without guilt.

Because the parts you avoid or dread have someone who actually loves doing them.

Visionaries I’ve Teamed up With

  • Nicola Telford, Views for Change

    “I thought I was just looking for some good business connections.

    What I found instead was a vibrant relationship - and, dare I say, a friendship - grounded in collaboration, safety, and real support.

    If you’re ready to grow your good business, reach out to Sara - and don’t be surprised if it becomes something far greater than you expected.”

  • Laurence Johnson, Sussex Sea Farm

    “Right from the start, Sara got it - the business, for me, wasn’t just about making a profit.

    It was about values, impact, and building something I was proud of.

    Those weekly sessions became the space where everything clicked.

    Working with Sara was, without question, the best decision I made for me and my business.”

  • Krista Aspiras, Impactswell

    “What surprised me most was how therapeutic the sessions were.

    I opened up, spoke honestly, and I realised that overcoming mental blocks is just as essential to building a business as any action plan.

    Working with Sara exceeded my expectations.

    Building a purpose-led business is hard - and I wholeheartedly recommend working with her if you want someone you can trust in your corner.”

  • Alex Delaney, Good Grief Gift Co

    “Before I met Sara, I was so unfocused and scattered that I kept trying to fix everything, all at once. I didn’t know what to do first, so I just tried to do everything.

    Now I have a clear 12-month plan where I actually understand what to prioritise and how to approach the whole setup.

    The sense of overwhelm has eased massively - it finally feels manageable.”

  • Annie Murray, Edit Sweet

    “What Sara gives isn’t generic advice - it’s heartfelt, real, practical, and tailored.

    She sees you. She believes in you. And she walks with you until you believe in yourself.

    If I hadn’t met Sara when I did, I don’t think any of this would’ve happened - or it would’ve taken years longer.

    She grabbed my dream with me and helped me make it real!”

  • Roxy van der Post, Myosotis

    “Before working with Sara, I honestly wasn’t even sure if my business model even made sense anymore. I felt stuck, second-guessing everything, and genuinely questioning whether I was heading in the right direction.

    By the end of our Sprint, my whole perspective had shifted. I finally felt back on track - clearer, more confident, and actually excited about what’s possible for the business and for me.”

  • Lucy Hughes, MarinaTex

    “Working with Sara gave me the structured, supportive environment I’d been missing - a place to tap into her experience, stay accountable, and learn from the real-world lessons from her own founder journey.”

Drop me a note

If any of this feels like the missing half of how you’d like to build - drop me an email or reach out on LinkedIn, we’ll get some time in.

I’m always up for a conversation - to help you untangle what’s on your plate, get clear on what’s next, or simply share perspective.

sara@saraosterholzer.com